Guides
Physical therapy service packages that sell in 2027
17 physical therapy service packages, each with its buyer, the slot it uses, and the board or payer question to settle first, plus how to pick the three to launch.
What to take away
- Seventeen physical therapy service packages that sell in 2027 are named in the table below, each one attached to a real program, product or vendor. The content, the price and the rules around each one are yours to build.
- Every row carries the question to settle before it goes on sale: usually the state physical therapy board on scope and supervision, or the payer on whether the service is covered.
- A practice should launch two or three, chosen by which empty slots they fill, not by how many it can list.
- None of these packages replaces evaluation or treatment a patient may need, and none may be sold with an outcome promise.
- The price and revenue ranges in the table are typical 2026 figures, not quotes for 2027.
The seventeen named packages
The buyer is who pays and why. The slot is what the package takes from the calendar. The question is the first thing to ask before selling it; the licensing and compliance guide covers how to put questions to the board and the payer. The build procedure for any of them is in how to package physical therapy services.
Every row names a program, product or vendor a buyer can recognize, plus what the buyer gets. The last column gives a typical price or revenue range for 2026 where a public figure exists, and says what sets the number where it does not. Prices are typical figures, not quotes.
| Package | Buyer | Slot it uses | Settle first | Typical price or revenue (2026) |
|---|---|---|---|---|
| 1. EnhanceFitness (Sound Generations, Seattle): one-hour group classes, three days a week, for older adults; many host sites bill SilverSneakers for members | A patient finishing a plan of care | Treatment-length slots, reduced frequency | Payer: is any of this still covered, and how must it be separated | Your class fee, plus a per-visit rate set by the plan |
| 2. PeerWell PreHab app, licensed to hospitals and health plans: daily lessons and exercise before joint replacement or spine surgery | A surgeon's patient before an operation | Short series over a few weeks | Payer coverage; the surgeon's protocol | Contract fee per patient, set by the hospital or plan |
| 3. Biodex System 4 Pro isokinetic testing (Biodex Medical Systems, Shirley, New York): quadriceps and hamstring strength scored as a limb symmetry index; systems typically list between $25,000 and $45,000 | An athlete or parent | One long assessment slot, sometimes a retest | Board: who may deliver the tests | System list price $25,000 to $45,000; the test fee is yours to set |
| 4. AlterG Anti-Gravity Treadmill (AlterG, Inc., Fremont, California) gait retraining with body-weight support; units commonly sell for $30,000 to $80,000 new, and some clinics buy used or charge by the session | A self-referred adult | One long slot with equipment | Board: is this practice; FTC: no performance claim | Unit $30,000 to $80,000 new; per-session fee yours to set |
| 5. Stay Active and Independent for Life (SAIL), from the Washington State Department of Health: one-hour classes, three times a week, mixing strength, balance and aerobic work | Self-referred adult or family | Group or individual slots, weekly | Board: supervision if an instructor delivers it | Class rate you set at the host site |
| 6. Tai Chi for Arthritis and Fall Prevention (Dr. Paul Lam program): eight or twelve weekly group classes led by a certified instructor | Self-referred adult or family | Group slots | Board; whether any of it is covered care | Class rate per person, set by you |
| 7. Briotix Health ergonomic assessments: on-site office or industrial evaluations with written job recommendations, contracted by the employer | An employer | Off-site block | Contract; professional liability wording for off-site work | Employer contract, priced per assessment or per site day |
| 8. Premise Health and Crossover Health onsite employer clinics, where physical therapy sits beside primary care at the worksite | An employer | A recurring off-site column | Contract; supervision if an assistant staffs it | Employer contract, priced per member per month or per visit |
| 9. FIFA 11+ team warm-up block: a 20-minute program in three parts, run twice a week through the season by players 14 and older | A sports organization | Seasonal off-site hours | Contract; consent for minors | Club or school contract, priced per season |
| 10. Otago Exercise Programme home visits (University of Otago, New Zealand): strength and balance work with ankle weights over six months, four to five visits plus follow-up calls, with the manual published by the university | A patient or family | Travel-inclusive slots | Payer: whether home visits are covered; auto insurance | Visit fee plus travel, set by your practice |
| 11. MedBridge GO remote check-ins: a patient app tied to the MedBridge exercise library, with video and messaging between visits; clinic subscriptions commonly run a few hundred dollars per clinician a year, and Physitrack does the same job | A patient in a plan of care | Short remote slots between clinic visits | Board telehealth rules; payer coverage | Clinic subscription a few hundred dollars per clinician a year |
| 12. SilverSneakers (Tivity Health) group classes hosted at the clinic for Medicare Advantage members, paid by the plan | Self-referred adults | One therapist hour, several buyers | Board: is the class practice, and who may lead it | Per-visit rate set by the plan |
| 13. Herman & Wallace Pelvic Rehabilitation Institute courses, plus the PRPC credential from the APTA Academy of Pelvic Health Physical Therapy; a two-day course typically runs $500 to $800 | A self-referred adult | Individual slots with a credentialed therapist | Board scope; the therapist's credential; privacy of the record | Course $500 to $800; the visit bills at your rate |
| 14. IDEA Part C early intervention: a free developmental evaluation for children under three, in every state, with services at home or day care; Pathways.org milestone checklists help parents spot a delay | A parent | Individual slots, often with a parent present | Board; consent; whether covered | No charge to the family; the state pays its published provider rate |
| 15. Better Choices, Better Health (National Council on Aging license of the Stanford self-management program): six weekly 2.5-hour sessions for 10 to 12 people, run by two trained leaders; Walk With Ease (Arthritis Foundation) adds six weeks of walking, and LSVT BIG (LSVT Global) runs 16 sessions over four weeks for Parkinson's | A patient after covered care ends | Mixed individual and group | Payer separation; no outcome claim | License and leader time; class fee you set |
| 16. Rock Steady Boxing affiliate classes at a gym: non-contact boxing for Parkinson's, taught by certified coaches, typically $80 to $150 a month | Gym members | Slots delivered in the gym | Contract; the board's view on the setting; liability wording | Per member, typically $80 to $150 a month |
| 17. Functional Movement Screen (Functional Movement Systems): seven movements scored 0 to 3, 21 points maximum, in one session; certification typically costs a few hundred dollars | A past patient | One assessment slot per year | Board: is this an evaluation; whether covered | Certification a few hundred dollars; the screen bills at your assessment rate |
Picking three
- Map the empty slots in the last eight weeks of the calendar by day and time. A package that fills them is additive; one that needs referred patients' slots is not.
- Strike every row whose question you cannot answer in writing within a month.
- Of what remains, keep the rows whose buyer you already talk to: patients at discharge, a surgeon who refers, an employer who has asked. A package with no existing buyer is a marketing project first.
- Rank the survivors by what the slot would collect compared with leaving it empty, using the arithmetic in most profitable physical therapy services.
- Launch the top two or three. Write the trigger for dropping each one on the day you launch it.
Worked example. A Tuesday 4 p.m. hour sits open in 40 weeks of the year. Suppose eight people pay $20 for a class in that hour: $160 for the week, or $6,400 across the 40 weeks.
Suppose one patient visit at your rate fills the same hour each week. Both figures carry the same fixed costs, so the larger one wins the slot. Your own fee and attendance numbers decide which is larger.
The script, the agreement and the launch order
Front desk, on the phone: "[Package] is a [class or program], not a covered visit. It runs [day] at [time] for [number] weeks. The fee is [$X], paid at the first session. Your insurance is not billed. If your [symptom] gets worse, book a covered visit and we will assess it."
The same wording goes on the page and in the reminder message, so the desk, the page and the text agree.
The agreement names the package, the total price, the schedule, the missed-session rule, the refund rule, and one sentence saying the package is not a substitute for evaluation or treatment. Both sides sign it and the patient keeps a copy.
Launch order: the signed agreement and the written answer to the row's question come first, then the page and the reminder message, then the first block of sessions. The marketing each launch needs is the list you already hold: patients at discharge, the referring surgeon, the employer who asked.
Rules beyond the row
Two things are the same for all seventeen rows: the wording on the page and the record behind the sale.
Rules for every package row
- Boardis it practice?
- Boardwho may deliver?
- Boardwhat supervision applies?
- Payeris any part covered?
- FTCtruthful, substantiated, no promised outcome
For Medicare, start with the coding and billing material on the CMS therapy services page, and check the beneficiary rules in the payer's own documents. The FTC advertising guidance for small business governs what the page says: truthful, substantiated, no promised outcome.
Where a row involves someone other than a licensed therapist delivering sessions, the hiring and training guide covers what that person's role must state and who supervises them.
Records for a package
Every package sold creates a prepaid liability and a session log. The IRS guidance on which records to keep expects a business to show income and its source.
For packages, keep the signed agreement, payment, dated session log and any refund, per buyer. Line types and their differences are in the services and packages guide.
Common questions
Which of the seventeen sells best?
Nobody can tell you from a page. The one that fills your empty slots with buyers you already know sells best in your practice, and that is what the picking procedure finds.
Can I offer several at once?
You can list several. Launch two or three, because each needs a script for the front desk, a written agreement, an answered board or payer question and a stopping rule, and that work does not scale.
Do any of these require a new license?
That is the board's question, and it differs by state and by activity. Ask it for each row you keep, and file the answer.
